2008 April
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Defining Public Relations
- April 14, 2008
- Posted by: Rosemarie Harvey
- Category: public relations, small business, support, Uncategorized, virtual assistance
No Comments“Public relations helps an organization and its publics adapt mutually to each other.” This is the definition given to public relations by the Public Relations Society of America (PRSA). Along with the definition, the society’s website further explains that the use of the word “organization” encompasses the essential management functions: research, planning, communications, and evaluation.